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Creating a greater sustainable supply chain with the use of returnable assets

Adapt Ideations • Sep 22, 2019

Whether you wish to simply keep track of your RSAs or your valuable products in transit, smart asset tracking is becoming a necessity more than you think.

Everyone that has worked in a role related to a supply chain will know what returnable assets are. Many I’m sure would consider them a pain point within warehouses where at times they may sit in a corner untouched until they need to be used or returned. Returnable assets and reusable supply chain assets (RSAs) are assets that can be used time and time again assisting companies in transporting their goods. RSAs include anything from reusable boxes, containers, and pallets. In fact, the term has been around for quite some time. RSAs were previously used to reduce damage of products and increase operational efficiency. Companies are beginning to realise the real benefits around the use of RSAs as the environmental impact and sustainability of companies are increasingly becoming a hot topic for many consumers and clients across the globe. 

A significant challenge of using RSAs however is the returnable assets will remain unused for any period of time between one week to a few months depending on the reverse logistics processes of companies and agreements they have in place with various clients. Reverse logistics as it suggests is the process by which products can be successfully returned to any previous element in a supply chain. 

What is the underlying problem?
The real challenge for most companies is the visibility of these assets. Many companies in fact have returnable assets in place but do not have a secure plan to keep track of these assets in their supply chain highlighting a significant challenge. A reusable asset with a low cost may not seem like an issue to many, however it does become a problem when warehouses don’t know the exact number of returnable assets in circulation. Therefore, the cost associated with these potential lost assets could be costing the company thousands depending on the number of these assets and their value. As mentioned in a research study undertaken by Telsyte for Telstra it’s believed companies alone in Australia lose an average of 4.3 billion in assets each year. This brings me to the importance of visibility and transparency of these reusable assets. Without these two elements how must companies be able to account for their RSAs and transform themselves into a greater sustainable company.  

It is no longer simply about companies’ internal processes. Consumers are more empowered than ever as they have become highly connected and informed consumers through the increasing availability of information. More than ever consumers and businesses are looking towards purchasing from companies which are sustainable and incorporate environmentally friendly practices. Through the use of RSAs and asset tracking practices, companies alike can transform their processes ultimately helping them to get closer to reaching their bottom line while also decreasing unnecessary waste. 

Without a doubt many companies use RFID technology to keep track of these RSAs within the supply chain however the technology can be challenging to implement particularly for larger companies and supply chains operating across multiple sites whether this this is nationally or globally. What makes Adapt Ideations different is the use of the most advanced technology to successfully create an always connected supply chain for companies. In essence Adapt Ideations transforms and assists in digitalising your supply chain. Whether you wish to simply keep track of your RSAs or your valuable products in transit, smart asset tracking is becoming a necessity more than you think. This is increasingly linked to the alarming statistic highlighted in a white paper published by IBM that 15-20% of RSAs are in fact lost. Consider how much the total cost would amount to! 

Why is this becoming a challenge now?
We live in an era where consumers have become more eco-conscious than ever due to the highly evolving digital world around us that allows individuals instantaneously to attain information at their fingertips. Consumers, governments and companies alike are pushing brands to adopt more sustainable practices through this heightened pressure to become increasingly more sustainable. Many companies have in turn established the use of RSAs to become more sustainable by reducing waste of packaging and material used in the transport of their products. Tellape highlights the whopping total for plastic pallets and container loss between 800 million to 1.5 billion annually in the US alone. It’s no wonder companies are feeling the pressure. 

It’s one thing to implement RSAs into a company’s supply chain process but to further this, IoT and further related technology is assisting companies to step up to the next level ensuring visibility and transparency at every stage of the supply chain in turn streamlining their processes and the tracking of RSAs. The benefits go well above simply reducing waste. As such companies can reduce loss of their products, establish where inefficiencies within the supply chain are occurring, improve operational efficiency, and even accomplish end-to-end visibility of their supply chain essentially adding value for their clients and customers. As emerging technology continues to evolve including IoT, AI, and blockchain, almost every industry will look to incorporate these to transform how they do business. 

Opportunities for achieving supply chain visibility with Adapt Ideations
Adapt Ideations specialises in innovative end-to-end customisable solutions using the most advanced technology. Here at Adapt Ideations we have an array of solutions available that can be applied to almost every industry. Our smartest asset tracker KELVIN is specifically designed for the bio-pharmaceutical, food & beverage industry assists companies with temperature sensitive products. KELVIN allows greater transparency to be developed in turn assisting companies to ensure the quality of their products. Core benefits include near real-time tracking of location, light, and shock. 

Another smart asset tracker LISA is aimed at companies transporting a range of products. Core benefits includes near real-time tracking, temperature, and geo-fencing capabilities. LISA can be used to enhance visibility and transparency for companies in a wide range of industries. With essential and easy reporting measures incorporated into our portal, insights can be established allowing companies to increase their operational efficiency and transform their every day data into operational intelligence. 

Contact us at enquiries@adaptideations.com for further information and discover how smart asset tracking could enhance your operations. 
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Powerful and reliable, asset tracking and monitoring solutions.

Innovative monitoring solutions for high-value & temperature-sensitive assets.

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Awards & Recognition


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Best Temperature Monitoring Solution Provider


Awarded by India Biologics & Vaccines Outstanding Industry Awards 2022

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Adapt Ideations Recognised As A Supply Chain Leader


by Alcott Global on Supplify's Supply Chain Tech Map 2.0

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Technology Excellence in Cold Chain


Awarded at the 15th ELSC Leadership Awards


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